Jon Payne (.net)

Random thoughts of a SEO Consultant based in Baltimore, Maryland.

Entries for the ‘Visitor Tracking & Analysis’ Category

HitsLink – Prevent Duplicate Leads & Conversions From Being Reported

(Intro)
I’m a big fan of HitsLink – a third-party hosted client-side web stats service. Its similar to WebTrends, ClickTracks, Urchin, and all the others – although generally I’d classify it as a more basic offering. For many sites that makes it preferred – as its very quick to setup, is fairly flexible, and [...]

Leave a Comment

Client-Side (Cookie) Tracking vs. Server-Side (Log File) Visitor Tracking

Prelude
I’m a wordy person. Email me about something I care about or have a conversation with me about most topics and you’ll find that out – perhaps to your dismay. Anyhow, this is what I’d like to do a bit more of… Use this blog to publish comments that I make in emails [...]

Leave a Comment

HitsLink Campaign Tracking Issues? Try This…

First, let me just say that I love HitsLink. HitsLink is an ASP (aka hosted) web stats and visitor tracking provider. Basically, they are a competitor of sorts of WebTrends, Omniture, Coremetrics, ClickTracks and all the smaller web traffic stats companies out there. HitsLink is a bit on the lower-end in terms [...]

Comments (1)

Traffic + Conversion = Success

An “SEO” focuses about getting more qualified traffic to a website. A “Conversion Specialist” focuses on doing a better job in producing results with the traffic a site already gets. A successful internet marketer realizes the best case scenario is to address both issues, although most (including myself) will generally advise starting with [...]

Leave a Comment

Web Analytics: Log Files vs. Cookie-Based Tracking

A few days ago I sent this off to Jason Dowdell in response to his post about the recent cookie tracking scare/frenzy. By the time I finished the email I began to think it might make a decent post…
Hi Jason,
I just recently came across your blog (although I’ve known of it for a little [...]

Leave a Comment